Just across the street and up the hill from our office in Little Italy sits a little cottage filled with oh-so-many pretty little things. Take one step into Be Beauty and you will find yourself amidst a world of feminine fun. A charming boutique filled with clothing, shoes, and jewelry. Even better, a beauty bar offering an array of services—from brows to makeup to nails. Our favorite part about this adorable shop, however, is its specialty in bridal soirees. With such a friendly and talented staff of women, you will enjoy a truly stress-free start to your special day.

621 Fir Street
San Diego, CA 92101

Phone: 619-795-4585
Mon, Tues, Thurs, Fri, Sat: 10am – 6pm
Wednesday: Closed
Sunday: Closed

We had a chance to ask the owners a few questions and we got some amazing answers! Enjoy!

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Couture Events: 1. What makes you different from other boutiques?

Be Beauty: Well it’s a completely different concept. We’re a beauty boutique—so we do waxing, nails, facials—everything but hair. We have a few special places up the street we will refer brides to for hair…one of which did my up-do for my own wedding day.

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Couture Events: 2. It’s such an unusual and fabulous idea to combine both fashion and beauty into one shop. Talk to us about your boutique.

Be Beauty: We love the idea of helping out our local economy and supporting local artists and vendors. We use all California companies for our clothing. Specifically we specialize in dresses, but we also offer separate pieces and have a gorgeous Brazillian-based bathing suit line that is great for this time of year.

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Couture Events: 3. Do you get to hear any silly or fun stories from the brides?

Be Beauty: All the time. We’re a home away from home for a lot of brides. Many come to us up to a year in advance of their wedding to get prepped. Anything from skin work to waxing. Because we see them so often, we get to develop great relationships. We’ve had brides use us for bridal showers, bachelorette parties, wedding preparation—anything you can imagine.

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Couture Events: 4. What are your favorite trends for this spring? Both in fashion and in beauty.

Be Beauty: We’re all very excited about the wide legged trouser this spring, as well as the array of fun bright colors that are great for accessories and makeup. Bright eye shadows can be a great way to liven up your look. And I know I personally am excited about this spring’s platform heels. At 5’3 I’ll take all the help I can get!

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Couture Events: 5. We love that you get to work with brides on their big day. Will members of your beauty staff travel to their houses by request?

Be Beauty: Absolutely. We have a flat travel fee of $100 for brides in the San Diego area.

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We absolutely adore this little shop and we know you will too! For your wedding or just a day out with the girls! YOU ARE GOING TO LOVE IT! Go check out Be Beauty today! :)

♥ Couture Events